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April 2011

April 27, 2011

Congrats to The New York Times: A Subscription Economy Case Study

by Tien Tzuo During its Q1 earnings call last week, The New York Times reported that it had attracted more than 100,000 digital subscribers since employing its new digital paywall. That’s an impressive number for only the first three weeks,... Read more

April 26, 2011

Ease & Flexibility Driving Zuora’s 27th Consecutive Month of Product Innovation

by Luke Braud, VP of Product & Engineering I get to speak with quite a few subscription businesses. What’s been made clear through these conversations is that in today’s Subscription Economy, no subscription is the same and every customer is... Read more

April 15, 2011

Zipcar’s IPO: A $1B Subscription Economy Success Story

by Kyle Christensen, Senior Director of Product Marketing It started in the technology sector, as new business models often do. Salesforce.com offered a completely different approach to buying software. Why throw down millions of dollars for servers and CD’s when... Read more

April 14, 2011

Jimdo, a German-Based B2C Juggernaut Goes Global

by Katrina Wong, Director of Customer Marketing & Community Christian Springub started his first business at age 12 buying and re-selling collectable toys at flea markets, and within three years, he switched to creating websites in his hometown in Fridtjof,... Read more

April 06, 2011

Zuora and Salesforce.com Move the Communications Industry to the Cloud

by Shawn Price, President Today communications service providers are increasingly under attack from a new breed of competitor. No, it’s not the broadband or 4G provider down the block. It’s the device manufacturers, the content owners, and the cloud service... Read more

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